The Emmy Awards are like a sartorial sorbet that keeps us going until the Golden Globes and Oscars.
Work, day or play; a boho-luxe jumpsuit will be your new best friend this summer.
Get that Friday feeling by snapping up a pair of our brand new jeans on site now.
One of our favouite things about summer; the chance to wear all-white everywhere!
Young, fun, flirty and stylish. Four of many reason why we love Ms Hudgens.
Because hey, it’s Ireland and we need to be realistic ladies!
Because something about summer makes us want to take off our everyday suit pants...
Check out UFashion.ie's best purchases for under €60, €50 and €30. It's FriYAYYY!
She's the only reason we want to go see the new Avengers movie (apart from Chris Hemsworth. Obvs) Scarlett Johansson has long been one of our female crushes here in UFashion.ie-possibly the most constant woman crush we've ever had. Her husky voice, blond hair and curvaceous body along with her winning humour has us all excited to see what the new Avengers movie has to offer, and to see what Ms Johansson has in store for the future. She may not always get the role in the most ground-breaking movies and her acting talent probably doesn't rival that of Helen Mirren's but we love her all the same. Her unapologetic and honest humour in interviews is what drew us to Scarlett but whats kept us interested is her style. She hasn't always gotten it right over the years but lately, she's been pulling out all the stops in her red-carpet looks. Beautiful gowns and show-stopping jump-suits whose colour matches her namesake paired with an ever-changing cropped 'do are always winning looks on Scarlett. And one thing we really do love about Scarlett is that she's not afraid to play it safe either. Jennifer Anniston often gets hassle about constantly sporting a pretty LBD on the red-carpet and Scarlett will soon be next we're sure, but why the hell not? If it looks good on them, work it ladies! Avant garde styling and fashion-forward looks that resemble washing-up paraphernalia (looking at you Lady Gaga!) may not be everyone's cup of tea and so what? The reason why Scarlett always looks so great at events is because she looks confident and sexy and comfortable- a look not seen too often on the red-carpet. And those are just a couple of reasons why Scarlett is our #WomanCrushWednesday and yes, we do realize this sounds like way more than a crush. Check out how to steal her killer style here with UFashion.ie!
Or before they sell out due to the fabulously hot weather we've been having lately...
The Victoria's Secret model has us woman crushing over her laid-back style and beachy hair.
Festivals, weddings, dates and work- Folk style is your best new style friend this season.
With Coachella on the way this weekend, we're getting very excited for festival season.
Because her cheesy songs and cringe-fest lyrics are way too good for us to keep avoiding Taylor Swift is a bit like marmite, snowy weather and crocs-you either love her or you hate her.
Crop T’s starting from only €10? We’re stocking up for Summer now!
The girl, the model, the life and most importantly, that style. We want it all! We don't like to play favourites with models here in UFashion.ie, mostly because we just can't seem to agree on one. But with Kendall Jenner, we can all agree that she is fashion's latest it model (buh bye Cara!) and we are loving it. Some speculate that the only way she got to where she is now is through the status that her sister's have created for her and sister Kylie. But if that is the case, who cares? We all use our contacts to get somewhere in life and Kendall just so happened to use hers to walk the Chanel runway. And even if that status did spring her fashion career forward, there's no denying Kendall is one hell of a model. And has got serious style. Since her and Kylie eased beautifully from their pre-pubescent age to getting comfortable with their personal taste, we've been watching their every move in the style stakes, particularly Kendall. Unlike us UFashion.ie ladies who can safely admit we've made some serious mistakes in the past (velour leopard print dresses, heinous corduroy skirts and jelly shoes to name a few), Kendall has rarely put a foot wrong in the style stakes. She has quickly become one of fashion's biggest inspirations. From events styling to off-duty model style, there has been no shortage of copy-cat looks on the high street intending to mimic Queen K's flawless taste. And we intend to do just the same thing! So while we may leave the perfectly-filtered Instagram selfies to the Jenner girls, we will take inspiration from a handful of Kendall's best looks to date.
As the hype for 50 shades finally calms down, we can finally look at Ms Johnson's style.
The UFashion.ie sale is still going strong. Pick up some spring essentials here!
It’s time to update your work-wear wardrobe for spring ladies!
We’ve rounded up the best of what Irish style has to offer for some fashion insider info.
After six long months of wearing them, it’s time to let go…
Mad Men fever is upon us once again, and this time we're lusting after Elizabeth Moss's style.
The Insurgent star is racing to the top of the best-dressed lists.
Graphic, cropped, over-sized... Jenner knows how to rock 'em all. If you're ever having an 'off' day when you just don't know what to throw on before work or you can't seem to figure out which colour matches which or your favourite sweater is in the wash, where do you turn? The classic, simple, never-goes-out-of-style T-shirt of course! Never has a blouse, shirt or jumper brought us as much satisfaction as our favourite t-shirt. They are an effortless and stylish addition to any look and always leaves you feeling like the cool girl. For quite some time, us UFashion.ie ladies were relying on the plain white t-shirt to bring us our style inspiration. Pairing one with some over-sized gold bling and a pair of skinnies can get you anywhere from a casual Friday in work to brunching on Sunday and everything in between. But lately, we've been taking some rules out of the ever-so-cool and fashionable Kylie Jenner's style book and mixing up our t-shirt game a bit. She may only be 17 but Kylie's style has evolved greatly in her short years. And one of the best outcomes of this premature style greatness is simply in the upper-half of her outfits. Kylie is no stranger to a crop top which may sound like a scary feat, but paired with a high-waisted midi-skirt or some short-shorts in the summer, crop tops may just be your new best friend. We're also planning on utilising Kylie's cool-girl attitude and focusing it into our wardrobes with her love of graphic T's. Looks like we have our festival/holidays/summer night out outfits sorted already!
Floral’s are back and we have the lowdown on what pieces are key, for every occasion!
We’ve rounded up the best of what Irish style has to offer for some fashion insider info.
Because you can't show up to a field in just anything, don'tcha know? With the announcement of Longitude, Electric Picnic, Body & Soul and many other festivals line-ups being released, us UFashion.ie ladies are getting very excited for festival season. It may seem pretty early to be getting ready for festival season already but no one wants to be that girl doing a super-dash in Penneys a few hours before the festival begins. Nope, that time is for chilling out, double-checking you have enough toilet paper and having that very-last-minute shower to do you for the duration of the weekend (who are you kidding? No chance you're going to face those queues for a grubby, filthy shower!). You've booked the days off work, you've purchased your ticket. Now all that's left to do is figure out what you're going to wear! Well it may be a bit early for that still but picking up some festival essentials before the crowds get in is imperative for an enjoyable and oh-so-stylish weekend. Us UFashion.ie ladies like to be on top of our game when it comes to festival season. Picking out your outfits to a T (to the point of making sure our nail varnish is a neutral enough colour for each outfit) and sporting whatever new cool accessory is in this year (glitter face-paint is definitely our fave!), there's no denying that festival season is the best! Except Mondays. Mondays after festivals are the worst thing known to man. But lets not think about that now! The most important thing is to grab those all-important accessories/items of clothing that'll make your festival time so much better. Because, lets be honest, can you even have a good night out/day of partying when you don't love what your wearing? We don't think so!
Emma Watson, Beyonce and Amy Poehler . Just some of our most inspiring women for #IWD2015! This morning in the UFashion.ie offices, we've all been feeling pretty empowered. Blaring 'Who Run the World (Girls)', while chatting about Emma Watson's live chat about feminism, as part of the UN's He For She campaign and talking about all the inspirational women in our lives and how we can support each other. It's been one hell of a morning! Why, you ask? Well, yesterday wasn't just your average Sunday: hungover, indulging in a fry and binging on the latest TV show in your life. If you forgot to check Facebook, Instagram, Twitter, Tumblr and whatever other forms of social media you use, you might just have missed out on joining the praising of all women on International Women's Day 2015. Nothing has us buzzing more across social media than the gloriousness that was women talking about women, women supporting women, women asking for men to support the movement in creating an equal world for both genders. Nope not even The Dress had us this buzzing. The UFashion.ie ladies spared no time in discussing who our favourite feminist are and difficultly, narrowed it down to Emma Watson, Beyonce and Amy Poehler. No surprises here huh? Emma Watson and her He For She UN campaign, Amy Poehler and her unapologetically honest and public statements about the inequality in the world and Beyonce. Well, it's Beyonce. (Lest not forget who reminded us who runs the world!). All feminists. All incredibly strong, inspiring and amazing women. And all super freakin' stylish. They may be fighting for equal rights, but there's no denying these ladies look good doing it.
You know how much she does for you, now it's time for some repaying! Mother's are great, just great! They're always there for you, they know exactly what to say and they never get too mad when they find something that you can't find even though it's "right in front of your eyes". Mammys, particularly Irish mammys have this way of making you feel better with just some soothing words, a cup of tea and a few bickies like no one else can. They are always right, always. And they never let you leave the house with an empty stomach! Like we said, mammy's are the best. So us UFashion.ie girls have a lot of gratitude for our mothers and want to show it this Mother's Day. March 15th may seem like a while away yet but why not make this Mother's Day that bit more special this year. Every mother loves the obligatory flowers, chocolates and cards on their special day, but a handbag or shoes will last a lot longer (considerably longer than those chocolates will last). This year, go that extra mile for the number 1 lady in your life. Here in UFashion.ie, it's all about some stylish, chic Mother's Day gifts. Check out a few of our fave picks below for every kind of Irish mammy out there!
Showing off a bit of skin never hurt anybody, why not try out the look with a mesh midi? Here in UFashion.ie, we're no strangers to trying out some of the latest trends on the high street. And one thing that gets us V excited is when this high street look just so happens to be inspired by all the runway looks of the season. Midi skirts have been on the scene for quite some time now but last summer, a mesh midi-skirt was a must-have for any budding fashionista. This spring/summer, expect to see the mesh midi-skirt making not just an appearance, but a take-over. When midi-skirts came back into style a few seasons ago, us UFashion.ie ladies were thrilled (as were many of you we're sure!); versatile, stylish and super flattering on every shape. And what we love about the mesh midi is that is has all these characteristics while also being that bit more glamorous. Whether it's for your next Saturday night our or you want to pop it on for a not-so-casual Friday at work, the mesh midi-skirt will work for any occasion. Still not convinced? We can't accept that! UFashion.ie want to show you three ways to rock the mesh midi this summer. Get ready to flaunt your figure in a sexy midi and feel just FABULOUS. Oh and lastly, get those legs shaved ladies! Remember mesh=see through.
The winter chills may not be fully shaken off just yet but we're getting there It may be the first week of March but in the true spirit of Irish weather, it's still absolutely feckin' baltic out there. Snow, rain and hail are still the order of the day and we cannot wait to rid ourselves of this permanent cold and permanent wet socks/hair/coats. Spring may technically be upon us but us Irish gals know that the winter-spring transition process can last from anywhere between two weeks and five months. With this unpredictable timing of when spring will actually be upon us, UFashion.ie has a few recommendations for a quick and easy way to get yourself spring ready (while not becoming a victim of frostbite that is!).
Love her or hate her, there's no denying that Kim K got style She may not always get it right and we have to admit we've had a few feuds here in UFashion.ie towers over some of her outfits; half of us believing her outfits are fashion perfection and half of us thinking Anna Wintour would have nightmares over her latest look. But there's one thing that we can definitely agree on here in UFashion.ie; when she gets it right, she really gets it right. Who knows? Maybe Kanye does dress her but so what? When Kim's outfit is on point, it can start a worldwide envy of what she's wearing (and a worldwide inspiration for high st retailers when designing their latest collections). When Kim starting wearing crop tops and skirts, everyone started wearing crop tops and skirts! They were no longer an item from a distant Spice Girls-era memory for anyone anymore, they were the hottest purchase you could make. When Kim decided that cropped jeans and leggings was her thing, we're pretty sure Penneys cropped jeans were an overnight sell out.
Fashion-wise of course! Who wore what and who wore it best...
UFashion.ie is feeling a bit starry-eyed over this blond bombshell. Gettit? Sorry, cheap joke! But really, Ellie Goulding is definitely on our 'can't keep up with' list right now. Not only is she popping out chart-topping singles like there's no tomorrow, her Fifty Shades song 'Love me Like You Do' has been named the most streamed song in a week on Spotify ever. Yes, ever! Now you can see why we're finding it a bit hard to keep up with her lately. The artist, who did an eerily beautiful cover of Elton John's 'Your Song' in 2010, has since shot to fame and has headlined at festivals across the globe as well as completing two world tours. Not bad for a 28-year-old eh? Kylie Jenner might be buying her own mansion at 17, but Goulding, well she's a girl after our own hearts. Without doing a disservice to Ellie, the reason we love her is quite simple. In a bit of a Lily Allen way, we can picture Goulding being as normal as us everyday gals. Tying your greasy hair up on a hungover Sunday, popping out to grab some milk in a pair of trackies (think she's even been papped doing that!), eating a whole pizza and not even feeling guilty about it, wearing some massive granny pantys when you just don't feel up to anything else. These are things we can literally picture Ellie doing. Now think of Beyonce doing these things, nope it just doesn't work. Still not convinced you're a fan? Well after reading this Vice interview, we're pretty sure she may just be the coolest, most normal celeb out there. Here's a snippet we think you'll like;
LFW, we’re coming for you…
Is it that time of the year again already?
The Girls star is quickly becoming one of the stars of NYFW too! Check out some of her looks here Allison Williams is a girl after our own hearts. Not that we have anything in common with her stuck-up, egotistical and completely selfish character Marnie from Girls-we hope, but we sure as hell like Allison in real life. Not divulging too much of her personal life into the limelight was a good shout by Williams but us UFashion.ie ladies think that her elegant, unique and girly style is what will have her at the centre of media attention in no time at all. The new it girl? We think so! Apart from her style (did we mention its flawless?), Williams is one of the few girls on Girls that we'd actually like to be friends with. If you've ever seen this adorable lady in an interview, you'll know exactly what we mean. Maybe we're being naive, but she has the perfect balance of confidence and modesty, nearly coming across like she's not really sure why shes there. Yes, yes, yes this may all be for show, but right now we're crushing on both Allison Williams and Allison William's epic style.
The one trend that was seen on nearly every runway for spring/summer. Embrace that 70’s look!
One of the trends we are most excited to try out this spring is the sheer look. SO glam!
Fur in spring, highly unorthodox you say? We think not!
In one of Spring/Summer’s most sought after trends, the shirt dress!
Want to live your best life? Sign up to the exclusive U magazine newsletter and be the first to hear about the latest fashion drops, beauty must haves and life hacks. Everything you need to know